04 marzo 2016

How the new business models in the digital age have evolved

The Report “How the new business models in the digital age have evolved” is definitely the most informative discussion of new business models on the Internet that you will read. It has been written specifically to help professionals in book-related industries (publishers, libraries, universities, bookstores, agents or distribution platforms) to design the best mix of business models to meet the needs of their customers (print and digital).

No one today has a roadmap with a clear outline on which business models will last, which ones are just pure marketing, which ones are the most sustainable, etc. The evolution of the publishing business models in the digital age will become increasingly more complex. Selling single unit ebooks on online stores like Amazon, Apple, Kobo or Google is a relatively simple business model. Determining the most appropriate business conditions and pricing for a public library license is a little more complicated. Fragmenting the contents of an ebook by chapters or pages to allow later remix in the sales process is a bit more difficult to manage. Licensing content to upcoming platforms with a «pay for what you read» model entails a degree of management a bit trickier.

The aim of this report is to give book industry professionals a broader view of the many opportunities offered by new business models in the digital age and clear up some doubts or prejudices about them. The key to success in selecting a business model or another will depend on the peculiarities of each publisher, their specialization, size, catalogue, among other things.

Dosdoce.com first published the report, sponsored by Cedro (Spanish Reproduction Rights Centre), in November 2015 in Spanish. The distribution of the paper has been a huge success with over 5,000 downloads from all over the world. As a result, the paper is now being released in English just in time for the London Book Fair and the Quantum Conference.

To download the “How the new business models in the digital age have evolved” report, please click in the following links:

How the new business models in the digital age have evolved” (PDF)

How the new business models in the digital age have evolved” (EPUB)

How the new business models in the digital age have evolved” (MOBI)

 

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